Cascade Valley Courts the Blogger Audience
How would you spread the word about a growing wine region? Newspaper ads, key magazine spots, buy up space in trade publications, attend key events, word of mouth; these are all options often considered. Cascade Valley Wine Association looked to wine bloggers for exposure. As a region that already receives 3 MILLION visitors per year and is known for recreation, fruit festivals, and relaxation, Cascade Valley is making a name for itself in the world of wine. How do you spread the word? As I returned from the three day excursion to CVWC with 11 other wine blogger/writers, I turned […]
Lake Chelan Wine Journey
Acres of rolling vineyards, stunning snowcapped mountains, beautiful pristine lakes, and charming shops and villages are just some of the reasons Lake Chelan, WA is a popular destination. Nestled in the heart of the North Cascades, Lake Chelan has long been an outdoor lover’s paradise. The 50 mile lake is one of the world’s deepest at 1500 ft deep. The small town hosts visitors for boating, camping, hiking, biking and more recently, WINE. The first bonded winery opened in 2000 and now, 10 years later there are nearly 20 wineries in the area experimenting and producing everything from Riesling to […]