What the heck are you up to? Why do you spend so much time blogging? Where is this thing going? These are questions I often hear about my DrinkNectar.com adventure. To be honest with you, I’m going wherever it takes me. I do it because I’m branding a future brick and mortar business (originally intended to be a wine and coffee bar, but now who knows). Today marks the first of three major steps that I’ll take in 2010. Look for other announcements during the summer. I spend so much time at it for three reasons:
- I love it – the connections are cool and the people I’ve met are truly amazing
- It’s addicting – I’m a self confessed addict to stats. The desire to one up, improve, see more traffic, analyze and refine is fun
- Passion – It doesn’t feel like work because I’m passionate about my future, the wine, the Washington wine industry and succeeding!
Today, I’m excited to announce the next step in the mission. I’m a firm believer in niche marketing. It is soooo much harder to be a little voice in a big crowd, but being a big voice in a little crowd can draw attention (as long as people care about your message). I live in Spokane, WA, population 350,000 (give or take). Spokane is the underdog city in the state. Even with the second largest population base in the state we are often overlooked as all the attention focuses on West side. When it comes to wine, Spokane has quietly grown into a community of boutique wineries and medium production reputable companies. I love this town. I think that it’s about time Spokane Washington becomes a destination for wine.
Spokane is known as a host city. We’ve successfully hosted the 2010 Figure Skating Championships and several NCAA basketball tournament games. Spokane is home to one of the largest timed road races in the country (Bloomsday, 50,000 strong) and the largest 3 on 3 basketball tournament in the U.S. (Hoopfest). We know how to throw a party. It’s now time to show the world Spokane Wine.
DrinkNectar is PROUD to launch the first ever dedicated Spokane wine magazine. I hope you’ll join us on our journey to bring attention to Spokane wine.
ON THE WEB: www.spokanewinemagazine.com
ON TWITTER: @spowinemag
ON FACEBOOK: Spokane Wine Magazine
For more information about the magazine email email@example.com or visit the web page and click the Media Kit link on the left.
Press Release: DrinkNectar.com launches Spokane Wine Magazine
Spokane Wine Magazine is a new project from the creators of DrinkNectar wine blog. The magazine tells the story of each of Spokane’s 17 wineries with interviews and high quality photography. The Spokane wine scene is receiving statewide attention with consistent quality wines. As the number of wineries grow, more and more eyes turn to Spokane for serious wine.
The magazine is distributed at each of the 17 wineries, local restaurants, wine bars, hotels, and more. Wine lovers are passionate about wine and love learning about winery history and the newest vintage. This magazine will help bring cohesive awareness to the entire wine scene in Spokane.
Spokane Wine Magazine seeks to be a resource to share the amazing quality of the growing wine region that Spokane is becoming. The magazine will get in the hands of local tourists and business people and will solidify Spokane as a destination for wine. DrinkNectar.com brings national awareness and advertising strength to the distribution.
A single focused magazine with wide distribution provides great awareness and revenue for advertisers. The magazine has an expected 9-12 month shelf life and is written in such a way to not be date sensitive, but to be held as a resource and reference for wine lovers in the Inland Northwest. Accompanying the magazine launch is a web site featuring regular updates on Spokane wineries, events, tasting room activities and wine releases.
Tags: Spokane Wine